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vaishali.sharma@bmu.edu.in

Vaishali Sharma, PhD

Assistant Professor

School

School of Management

Position (additional roles)

BBA Programme Head

Short Summary

Dr. Vaishali Sharma is an Assistant Professor in the School of Management Department. She holds a PhD degree from DTU (formerly known as Delhi College of Engineering), MBA degree from Amity University and BA (Hons.) in Business Economics from University of Delhi. Prior to joining BMU, She worked with BPIT (affiliated to IPU), Wipro, and HSBC. Her teaching interest includes areas of International Business, Understanding Business, Supply Chain Management, Operations and Marketing. Her research interests are remanufacturing, supply chain, reverse logistic, international business, and marketing.

Subjects Taught

  • Creating and serving demands in the rural area
  • International Business Management
  • Integrated Marketing Communication
  • Advertising and Sales Promotion
  • Understanding Business
  • Marketing at the Bottom of the Pyramid
  • Employer Branding
  • Marketing Management

Education

  • Graduation In: BA (Hons) Business Economics
  • Graduation From: University of Delhi
  • Graduation Year: 2005
  • Post Graduation In: International Business and Marketing
  • Post Graduation From: Amity University
  • Post Graduation Year: 2008
  • Doctorate In: Remanufacturing: Economic, Environment and Trade aspect in Indian Context
  • Doctorate From: Delhi Technological University
  • Doctorate Year: 2016

Experience

From – To (Year) Designation & Organization
May 2008 -July 2008 Assistant Sales Manager, HSBC
August 2008-March 2009 F & A Officer, Wipro
April 2009 – January 2010 Assistant Professor, Bhagwan Prashuram Institute of Technology
August 2016- January 2017 Assistant Professor, Bhagwan Prashuram Institute of Technology
January 2017- Till present Assistant Professor, BML Munjal University

Research Publications

  • Remanufacturing
  • Supply Chain
  • Marketing
  • International Business

Key Publications

  • “Remanufacturing process: The Case of Heavy Equipment Support Services” co-authored by Prof. S.K.Garg and Prof. P.B. Sharma published in 2015 -International Journal of Service and Operations Management, Vol. 22, No. 1, pp. 40-59.
  • “Identification and Analysis of major Drivers and Roadblocks for Remanufacturing in India” (2016), co-authored by Prof. S.K.Garg and Prof. P.B. Sharma published in the Journal of Cleaner Production Vol.112, No. 3, pp. 1882-1892. (Impact Factor 5.651)
  • “Identification and Analysis of Industry Initiatives in Improving Remanufacturing Business in India” (2016) co-authored by Prof. S.K.Garg and Prof. P.B. Sharma published in the International Journal of Operational Research, Vol. 26, No. 3, pp.340-360. (ABDC, C Category)
  • “Prospective Growth Trend of Remanufacturing Products in India” co-authored by Prof. S.K.Garg and Prof. P.B. Sharma submitted in Emerald Journal. The International Journal of Operational Research.
  • Book Chapter “FDI, Trade and Economic Growth: A panel approach to EU and BRICS” co-authored by Prof. Shubaran and Prof. Nandita in the volume “The Globalization Conundrum- Dark Clouds behind the Silver lining” Springer.

Professional Distinctions

  • BML Munjal University Excellence in Teaching Award, 2017
  • DTU Doctoral Scholarship

Key Research Projects

  • DTU Productivity Excellence