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BBA Course Syllabus

Program Outcomes

1. Draw on a sound understanding of concepts, principles, and theories of the core areas like Marketing,
Finance, Human Resources, Operations, Business Analytics and Strategy in a global context.
2. Exhibit knowledge and awareness of general issues related to society, politics, legal and business
environment, and have a wider perspective of the world.
3. Ability to formulate a problem, synthesize information, analyze, and interpret data to solve business
problems.
4. Demonstrate inquisitiveness and critical thinking ability to solve business problems.
5. Integrate socio-ethical responsibility, life, and professional skills in organizations.
6. Employ creativity for the benefit of organization and society at large.
7. Develop effective verbal and/or written communication skills.

BBA Course Syllabus

The BBA course syllabus at BMU entails an immersive approach towards subjects like accounts, economics, management, behaviour, business laws. Here, we aim to teach them nuances of the interplay between various factors in the business sphere. The students are taught to analyse the impact of the economy, laws and technology on business.
In the latter half of the programme, BBA subjects are extremely varied in nature. From writing skills, negotiation and dispute resolution, human resource management, business laws, marketing management, social media and digital marketing – all are imbibed in the students with theoretical study and practical application.

Semester 1

Semester 1 Courses Credits L T P hrs/week
AECC Business Communication 3 2 0 2 4
Core Financial Accounting 3 2 0 2 4
Core Economics for Managers 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
Perspective To be Chosen 2 1 0 2 3
Skills To be Chosen 2 1 0 2 3
    16 10 0 12 22

Semester 2

Semester 2 Courses Credits L T P hrs/week
AECC Environmental Studies and Disaster Management 3 2 0 2 4
Core Cost and Management Accounting 3 2 0 2 4
Core Marketing Management 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
Perspective To be Chosen 2 1 0 2 3
Skills To be Chosen 2 1 0 2 3
Project Summer Internship (Social Project) 6       6
    16 10 0 12 22

Semester 3

Semester 3 Courses Credits L T P hrs/week
Core Organizational Behaviour 3 2 0 2 4
Core Operations Management 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
Skills To be Chosen 2 1 0 2 3
Perspective To be Chosen 2 2 0 1 3
    16 11 0 11 22

Semester 4

Semester 4 Courses Credits L T P hrs/week
Core Human Resource Management 3 2 0 2 4
Core Financial Management 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
Skills To be Chosen 2 1 0 2 3
Skills To be Chosen 2 1 0 2 3
    16 10 0 12 22
Project Summer Internship 8       8

Semester 5

Semester 5 Courses Credits L T P hrs/week
Core Strategy 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
Skills To be Chosen 2 1 0 2 3
Skills To be Chosen 2 1 0 2 3
Project Capstone Simulation 6        
    23 12 0 10 22

Semester 6

Semester 6 Courses Credits L T P hrs/week
Semester 6            
Core International Business Management 3 2 0 2 4
DSCC Electives to be chosen 3 2 0 2 4
DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
Skills To be Chosen 2 1 0 2 3
Project Integrated Project 8        
    24 13 0 6 19
  Total Academic Program Credits 125       137
Co-curricular Credits for Co-curricular Activities 1 in each semester 5        
  TOTAL PROGRAM CREDITS 130        
Generic Elective (GE) Course (Unrelated discipline) – Perspectives – 3 Credits
Introduction to Psychology
Introduction to Sociology
Living Literature and Arts
Philosophy and Logic
World Civilizations
Indian Economy
Political Science
Social Communication
Photograpgy and Video Editing
Indian Culture & Ethos
Foreign Language
Contemporary Societal Issues
Indian Constitution

 

Ability Enhancement Compulsory Courses (AECC) – 3 Credits
Business Communication
Environmental Studies and Disaster Management

 

Ability Enhancement Compulsory Courses (AECC) – 3 Credits
Business Communication
Environmental Studies and Disaster Management

 

Skill Enhancement Courses (SEC) – Skills – 2 Credits
Critical Reasoning and Systems Thinking
Data Visualization
Effective Presentation skills
Etiquette and Conversational Skills
Excel Spreadsheet Modelling
Joy Of Innovation
Negotiation and Dispute Resolution
Problem Solving and Consulting Skills
Quantitative Techniques
R for Data Engineering
Resume Writing and Career Skills
Selling, Negotiating and Persuading Skills
Strategic Risk Taking Skills
Teamwork and Leadership